Apparel Design

Apparel Design can solve problems with fashionable solutions.

How we see it: Apparel design is more than just printing your design onto a t-shirt. Your end apparel product should align with your brand and mean something to your customers. Selecting the product category, (headwear, T-shirt, etc.) materials, and colors are all choices that need to be strategically made to make your product hit your target audience.

People care about a brand and apparel for three reasons:

1. Love for your product
2. Experience with your brand
3. A desire to share a value you have

By creating a design that showcases these attributes of your brand, you can develop a product that your customers will want to wear to show the world that they are a part of what you are a part of, and stand for what you stand for, all the while increasing your company’s brand awareness. 

Where should you start?

Know your brand. Know your audience.
You won’t be achieving goals if you don’t know what they are. Use relevant information about your customers and how your brand communicates with them to select the best style and product type possible. Sometimes creating an internal group of company branded apparel is the best way to stand out when you are on the job or meeting with a client, other times sending packs of branded stickers and thank you notes can do the trick.

Regardless of what the final product might be, if you understand the purpose behind it, you’ll be delighting your customers and setting a great standard for customer relationships.

If you need help. It’s what we do. 😎

Kelp can help you strategize your brand and in return create a clothing product that is specifically geared toward your audience.

What kind of Apparel can we design?

Well, the sky is the limit when it comes to clothing and apparel opportunities, but we’ll list some of the most common types below:

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